The fashion often takes second place to the parties and networking events. The whole spectacle provides a brilliant contrast to the rural traditions on display a week later at the Feria de Las Flores in August.
Fashionistas that arrive in Medellin expecting to admire the catwalk shows by Dolce e Gabbana, Gucci or Prada should think again.
That’s because you’ll find that most of the shows focus on lingerie and swimwear rather than haute couture. Still, that puts plenty of Colombian flesh on display for the layman.
On the fringe, there are a host of private parties for an exclusive crowd of buyers, Colombian celebrities, and fashion influencers. And, of course, you’ll also find all those models and the well-dressed hangers-on that keep the fizz flowing.
Apart from the catwalk shows, Plaza Mayor is taken over by more than 400 companies showing their designs and textiles. They display them to more than 2,000 buyers from Colombia. That’s not to mention the rest of the world that’s flown in, either!
Enjoy Avante Garde Fashion at Colombiamoda
Medellin is a city that’s built on mining and the textile and banking industries that grew from that. There are still some huge companies producing textiles in Medellin. That’s why this show has been so successful over the last 30 years. Oh, that and the beauty of Colombian models.
Additionally, if you want to blag yourself an invite to the parties you will need to ingratiate yourself with the organizers. Or, reach out to our concierge service. They’ll check to see if they can help you secure your VIP pass. Good luck, and may the fashion force be with you.
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